MEGAN SHANNON Co. ← Back
The Open House System

Send one link.Get the whole open house back.

You paste in the listing link. Back comes the flyer, the QR code, the Welcome sign for the door, the sign-in form, and a follow-up email that goes out to every guest on its own.

This is the part of open houses nobody talks about. Not the standing there. The Thursday night before, in Canva, at eleven o'clock, trying to make a flyer that fits on one page, and then the Monday after, when twelve people signed a clipboard and none of them ever hear from you again.

$97
Once. Yours forever, updates included.
Get the system

Built for real estate specifically, and running on my own listings. Not a general tool with houses bolted on.

What comes out of one link

Seven pieces, all branded the same, all pointing at the same sign-in form so nothing gets lost between them.

01
The flyer

Pulled from the listing itself: address, price, beds and baths, square footage, the description, highlights, schools. You pick the photos, crop them by dragging, then print. It is built to fit one page and to not drain your printer.

02
The QR code

Points at your sign-in form. It sits in the flyer footer too, so the flyer itself is scannable and somebody who takes one home can still put their name in.

03
The door sign

A printable Welcome, please sign in page with the QR on it, in your branding. This is the thing that replaces the clipboard.

04
The sign-in form

A real Google form, in your own account, collecting what you actually need to know. The thank you screen sends them to the listing, so scanning the sign is the start of something instead of the end of it.

05
The follow-up that sends itself
06
The matching post kit

A three-slide carousel in the same theme as the flyer, and the caption already written to go under it. Plus a Facebook version and three Stories frames. So what you post online and what you hand people at the door look like the same person made them, because they did.

07
The text scripts

Short messages for the guests who wrote on the paper backup instead of scanning. Not everybody scans, and those people are still leads.

This is the piece worth the money. Every guest gets an email, and what they get depends on what they told you. Somebody already working with an agent gets something different from somebody who is three months out from buying and different again from the neighbor who came to see what it sold for. It goes out while you are still packing up the signs.

You click Allow once, the first time, so it is allowed to send from your own email. That is the only manual thing in the whole build.

Why this is a playbook and not just a file

There are five moving parts here and they have to be built in the right order, because each one needs something the one before it produced. The QR cannot exist until the form exists. The flyer footer cannot hold the QR until the QR exists.

Handed the files alone, most people build the flyer first, because it is the fun one, and then get stuck. So you get the whole thing written out: thirteen pages, every step in order, every prompt in a copy block you can hit Copy on, and the skill itself sitting on page six with a download button. Plus a page of everything that goes wrong and the exact sentence that fixes each one.

Set it up once. After that it is one message with a listing link, every time you host, forever.

The sign-in form is the whole point

A clipboard gets you a name and a squiggle. This asks six questions that take a guest about forty seconds, and every one of them tells you something you would otherwise have to guess at.

Name, email, phone

Typed by them, so it is legible and it is spelled right. No deciphering handwriting on Monday morning.

Are you working with an agent?

No, not yet · Yes, I have one · I am an agent. This is the one that decides everything downstream, and it is the question you never quite know how to ask out loud.

How soon are you looking?

Actively now · One to three months · Just starting · Just curious. Sorts a Sunday's worth of visitors into who to call tomorrow and who to keep warm until spring.

Have you spoken to a lender?

Yes · Not yet · Paying cash. A buyer who has not talked to a lender is not a bad lead, they are an early one, and now you know which conversation to have.

Anything you're looking for in a home?

Open box, and people fill it in honestly because they are standing in a house thinking about it. This is where you find out somebody needs a downstairs bedroom for their mother, or a garage that fits a truck. It is the line that makes your follow-up sound like you were listening, because you were.

Then the follow-up reads those answers and sends three different emails without you touching it.

No agent yet

A warm note, the listing link, and an offer to show them other homes. This is the lead, and they hear from you while the house is still fresh in their head.

Already has an agent

Courteous, no pitch, thanks them and points them back to their own agent. You never look like you're poaching, because you aren't.

Is an agent

Nothing at all. No email goes out. Nobody in your market ever gets marketed to by you by accident.

And it all lands in one running sheet. Not a new spreadsheet per house. One sheet, every open house you ever hold, every answer, sortable. After a season of Sundays that is a list of buyers with a timeline and a lender status next to each name, which is the thing most agents genuinely do not have.

The part you're good at is the room

Reading somebody's face when they walk into the kitchen. Knowing which question they're too polite to ask. That's the job.

The flyer and the follow-up should never be the reason you dread a Sunday.

Where this sits

Open House  $97 The Workbook  $97
What it buildsYour open houseYour AI assistant
Number of partsSeven, in one buildThree, in order
Step by step instructionsYesYes
A page for when it breaksYesYes
Real estate specificEntirelyAny business

Every playbook is the same price, because every playbook is the same promise: a finished thing, not a folder. They are different jobs though, so buying one does not require the other. The workbook builds the assistant that runs your week. This builds the open house.

What you are actually thinking

Do I need to be technical?

No. If you can copy and paste and click Allow once, you can do this. Every step is written out and the hard parts, the ones that break, are already solved in the instructions because they broke on me first.

Does it work for a listing that isn't mine?

Yes, and that is most open houses when you are new. The flyer credits the listing office properly in the disclaimer and puts you on it as the host, which is how it is supposed to read.

What if the photos on the listing site are bad?

Upload your own and it uses those instead. They print better anyway, and you are not limited to the handful a public listing site will hand over.

Whose Google account does the form live in?

Yours. The form, the responses and the follow-up email all sit in your own account, sending from your own address. Nothing routes through me and I never see who signed in.

Does it send emails without me?

The open house follow-up does, and that is deliberate, because a follow-up that waits for you is a follow-up that does not happen. You approve it once when you set it up and you can read every version before it ever goes anywhere. If you would rather it drafted and waited, the instructions cover doing it that way instead.

I already bought the workbook. Is any of this repeated?

No. Different build, different skill, different outcome. This one assumes you have Claude working and goes straight at open houses.

What if I get stuck?

Email support@meganshannonco.com. The address is in the playbook too, and you will hear back within two business days.

Set it up once

Then it is one message, every time

Instead of another Thursday night in Canva and another Monday where nobody hears from you. One payment, yours forever, updates included.

Get the system  ·  $97

You get it the second you pay. No waiting on me, no email to watch for. Your receipt comes from Stripe.